THE TRANSPARENCY OF NAGA, ANTIPOLO, AND TAGUM’S OFFICIAL GOVERNMENT WEBSITES AND FACEBOOK PAGES: A CONTENT ANALYSIS

Since there is a prominent disconnection between the local government’s ability to encourage transparency in the information, there is a need to recalibrate the official social media platforms and websites. This research employed a quantitative content analysis on the selected component cities based on the 2021 Cities and Municipalities Competitive Index (CMCI). The data was gathered through a validated Modified Transparency Measurement Tool that was processed through the mean scores in the Level of Transparency and the Rate of Transparency. It was revealed that the Information Display on the Official Facebook page and the Provision of Services on the Website of the City Government of Naga, Antipolo, and Tagum exhibited transparency in the six (6) indicators. In terms of Information Display on the Official Website, only the City Government of Naga and Tagum displayed Transparency while Antipolo achieved an Inadequate level. Overall, the three component cities’ Information Display of the Official Facebook page and the Provision of Services of the Official Website exhibited a Transparent rate. Meanwhile, in terms of the Information Display on the Official Website, only Naga City and Tagum City manifested a Transparent rating while Antipolo City yielded a Translucent rate. This study concluded that there is a need to improve the quality of the online information disseminated by the Local Government Units.

Keywords: E-Governance, Transparency, Good Governance, Online Information Display, Provision of Services.